Expedia to end ties with a Citi rewards program and start a new one
Expedia is launching a new rewards program in 2011 after terminating its relationship with Citi ThankYou Rewards in December. Under the existing program, consumers could earn ThankYou points when...
View ArticleHotel website Getaroom sold on phone bookings
getaroom, the hotel website created by the founders of hotels.com, is sticking with its strategy of driving customers to book over the phone instead of online. Launched in the summer of 2009, getaroom...
View ArticleTLabs Reprise – GoMiles 12 months on
GoMiles is a US-based travel loyalty scheme management tool, which first featured on Tnooz in April 2010 [TLabs Showcase - GoMiles]. So what happened in the intervening 12 months? Are you making money...
View ArticleCarnival rewards cruise agents for online bookings and Spirit Cruises offers...
Seeking to spur travel agents to use online tools, Carnival Cruise Lines introduced a rewards program for travel agents where they earn points to redeem iPads and gift cards after using various online...
View ArticleCancelon claims pioneering position in marketplace for unused hotel reservations
Apparently there is $10 billion wasted every year when travellers are unable to cancel a hotel reservation and get their money back. So this is a good reason why presumably a startup called Cancelon...
View ArticleMGM Grand’s loyalty program gets social, integrating sharing and...
In a continued effort to increase engagement across channels, some hotel brands are reaching out and forming new partnerships to increase the value of a customer through the digital lifecycle. We’ve...
View ArticleWhen trip planning and frequent flyer tools collide – Traxo buys GoMiles
Two and a half years after arriving on the scene as a place to manage frequent flyer services, GoMiles has been acquired by social travel and trip planning provider Traxo. Financials involved in the...
View ArticleCan airline merchandising and loyalty co-exist?
Suppliers continue to talk incessantly about these two strategies for revenue generation: merchandising and loyalty. Can they co-exist peacefully? Can third parties do either well? In short, not yet....
View ArticleThe ultimate guide to airline customer relationship management and loyalty
NB: This is a guest article by Manu Agrawal, senior associate consultant for the airlines practice at Infosys. Airline Frequent Flier Programs (FFPs) were introduced around three decades back by...
View ArticleSuperfly shifts into big data with launch of Travel Emails
Superfly, the meta search company that bakes loyalty points into the flight booking process, has announced a new feature that signals a strategic shift. The product is called Travel Emails, and is a...
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